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Leading In Challenging Times by Cindy Stradling CSL, CPC

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Leading In Challenging Times by Cindy Stradling CSL, CPC

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April 13, 2021

As COVID-19 continues to be a major disruptor in most businesses around the world, there is a light at the end of the tunnel. Vaccination programs are occurring in most countries, even as new strains of the virus are sweeping through different regions.

In the first few months of 2020, leaders in all areas of life were talking about a “return to normal.” Now, after more than a year of lockdowns, business closures, social distancing, and work from home requirements, business leaders are talking about returning to a “new normal,” which is yet to be fully understood. Still, it will not be the old normal.

Leading the Way

Leaders today are still navigating very challenging times. There is the challenge of continuing to motivate employees, many of who are dealing with homeschooling of kids, health issues with loved ones, and losses due to the pandemic. There is also the challenge of trying to lead without having a clear understanding of what the new normal will look like. This can be unsettling to both leaders and the workforce, with everything feeling tentative and experimental rather than solid and secure.

There are ways that leaders can support employees and their companies even in times of confusion and chaos. Top leaders routinely implement these techniques into their management style and create workplaces that are supportive, caring, and also demonstrate a clear path and goal.

  • Develop and share plans – while long-term plans may be a challenge, setting specific goals and objectives on a weekly or monthly basis is important. When businesses have clearly defined and shared objectives, people see progress, have a sense of accomplishment, and have a clear direction of where the company is going.
  • Model transparency – it can be difficult as a leader not to know the answers. However, being transparent and providing information that is accurate, even if it means acknowledging the answer is not available, is more effective than trying to ignore a problem or issue.
  • Looking for opportunities – even in times of chaos and challenge, top leaders look for opportunities to expand their business and to move into new markets. People follow effective leadership that is making strides for a better future for the business.
  • Compassion – recognizing and acknowledging the challenge for both employees as well as customers and striving to address those challenges is also a sign of effective leadership. This is where a top leader is able to prioritize people over processes to develop a positive and supportive workplace culture.
  • Look for silver linings – without being false or Pollyanna, effective leaders are looking for changes brought about by COVID-19 that will help to structure the new business normal. Working from home, reducing travel by holding virtual meetings, and spending more time focusing on the human side of the business are all positives in many business environments.

The new normal may look very different for some businesses and companies. Leaders who work with their teams, obtain input and ideas, and listen to employees and customers are ideally positioned to effectively bring these positive changes to their business model.  

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Leadership, leading through difficult times
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Cindy Stradling

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Our Clients Say

We have had the pleasure of working with Cindy Stradling to source several top notch consultants to assist us with the design and delivery of a variety of Learning and Development and HR Programs. This this successful collaboration we have truly appreciated Cindy's very high standards for members of her network, the drive and energy she brings to her work and most importantly her strong commitment to understanding and meeting the needs of her clients.

Deborah A. Fillippe, CHRL VP Human Resources Kenaidan Contracting Ltd.

Cindy has been a terrific resource to Metro! She met with us to clearly understand our needs then provided us with a shortlist of top-quality trainers for us to meet. The whole process was simple and seamless, and it saved us a lot of time in sourcing companies with specific skill sets. She's a pleasure to work with.

Gary Grant, CHRL Director, Talent Management and Training Metro Inc.

Cindy provides a very progressive and engaging training environment. We have seen her successfully provide solutions to companies and individuals from all sectors, from the sophisticated to entry level. The integrity she applies to all aspects of her business is beyond reproach.

Al Diggins President and GM Excellence Manufacturing Consortium

Cindy has been engaged by Express Scripts Canada to provide Presentation Skills training to our management team. Cindy's expertise in this area has been invaluable in supporting our leaders with their leadership development in their presentation styles.

Anthea Gomez Director, Human Resources & Corporate Services Express Scripts Canada

Cindy is the epitome of positive energy! I didn't just work with Cindy at Duplium; I continue to keep in touch with Cindy because she is a wealth of knowledge and always a delight to catch up with. If you need something or someone, just ask her, she will get it done! She embodies the unique combinations of integrity, commitment and resourcefulness. Thank you Cindy for all the times you gave me just what I needed!

Susan Orenbach Senior Human Resources Professional

We engaged Cindy to help us develop a leadership training program and provide our management with one on one coaching. Cindy's professionalism, ability to understand our challenges and develop an innovative, cost effective training program in a timely manner was truly impressive. I recommend and welcome the opportunity to work with Cindy.

Marina Lichtenberg National Manager, Talent Acquisition Canon Canada - "Your gateway to a dynamic career with Canon"

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