Improv to Improve Sales
One of my clients was holding a sales conference for 16 of their sales reps. They were going to be doing the usual things like product training and motivational presentations to share the vision of the President. The VP of Sales and I talked about doing something out of the ordinary for this group. They were a very conservative sales force, in a very competitive market and the VP wanted them to loosen up a bit and step out of their comfort zones.
We established the outcome from the program, the sales people would learn to step outside their comfort zones when it came to prospecting and coming up with creative and innovative ideas for winning new business.
I left the meeting with several ideas and after a conversation with our Alliance Partner who is highly skilled at designing Improv programs to help people go beyond their daily norms, I thought this would be an excellent fit for our client. Once I connected the Alliance Partner to the VP of Sales it was clear this was the right direction to go. During my follow up call after the program the VP shared with me that the program actually achieved more than what they had hoped for and that the sales people were excited to try out their new ideas back on the job. That is what is so great about our Alliance, we are able to provide unique training ideas to achieve lasting results.